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I came across this site called DoshDosh, a blog geared towards making money online via blogging. The author made a post yesterday in reference to another post (blog niche choice) about how choosing a niche, hers/his in particular, means there is a ceiling or cap on the number of people who will visit the site. Of course, this is what a niche is after all, but it is a very blunt way of looking at it.

Collis from NorthXEast writes about how your choice of a blog niche affects your blog’s growth in the long run. He suggests that distinguishing your blog from others within a competitive niche is important for success.

I have been thinking of this for some time and I’ll just like to add that there’s some sort of a traffic ceiling for every niche you choose. - doshdosh

Niches are meant to place harsh filters on your blog/site/business/whatever
I never really put it so bluntly myself. I always thought of a niche as a way to define your worldview, get some clear understanding of your audience was. I just found it jarring that there is a perceived ceiling to a niche.

I think that it not so much a concrete or immovable ceiling as it is one that will raise slower than others, but the rate at which it raises, or its adoption rate, is a good thing.

The content doshdosh has to offer would be valuable to most any blogger, even ones who have absolutely no interest in making money from blogging simply because the site offers all sorts of tips about building readership, new startups and even software reviews. They way their niche is defined, as many niches are, is through their color scheme, tagline, titling of posts, subject matter of the majority of the posts, advertiser links, communities the site belongs to and so on.

I just feel that a niche is about building and concerning its own world view, but in terms of growth, the sky is the limit… It is the timing and patience that has the potential to kill it.

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